Customer service, especially during the busy season, is crucial to the success of any hotel. Today there are more ways than ever to attract guests, however it is essential that hoteliers don't lose sight of customer service best practices. We've compiled the following 8 proven practices that are sure to help your staff woo and… Continue Reading 8 Best Practices to Improve Hotel Customer Service
The hotel industry is in a state of constant change, though these days change feels like it's happening at an astounding rate. That's why at SkyTouch Technology they're looking to not only serve the needs of hoteliers today, but ensuring their system is flexible and adaptable to changes that have yet to be conceived. One… Continue Reading What’s Trending in Hospitality
Elevate Guest Experience with PMS According to a study by McKinsey, 70% of buying experiences are based on how the customer feels they are being treated. With knowing that more than half of the customers coming into your hotel or many of your hotel properties are influenced by their experience, what are you doing to… Continue Reading Why Guest Experience is so Important
Customer Relationship Management (CRM): a technology system that helps manage all of your company's relationships and interactions with current and future customers. CRM systems can help hoteliers stay connected with their customers before, during and after their visit to the property. They can also provide innovative insights to help drive business via customer relations and… Continue Reading What is CRM?
Personalized experiences are shaping the hospitality industry now more than ever before. Why is that? Because guest expectations have changed, and people are now seeking out an experience that's memorable and special that they can share with their friends and family. With 62% of online adults have chosen, recommended or paid more for a brand… Continue Reading Why The Importance of Personalization is Increasing
When you're out for the evening and run into a friend or acquaintance, you have certain expectations. You would expect them to recognize you, remember your name, and interact with you based upon information they have gathered about you during previous interactions such as your family or friends' names and your likes and dislikes. You'd… Continue Reading 4 Ways to Help Boost your Brand with Hotel PMS Guest Profiles
With an influx of best-in-class integrations and new and improved technology coming to the forefront each year, hotels are able to elevate the guest experience. By engaging with guests before, during and after their stay, hoteliers can create a memorable experience that can help drive repeat visitors and increases brand loyalty. Advanced Integrations Connections… Continue Reading Creating an Exceptional Guest Experience
More Efficiency It’s all about control. That is, regaining pricing power within the hospitality sector by using better, smarter, more efficient technology. For a long time, it was an exercise in futility, but these days the rise of cloud computing is making it a reality thanks to next-generation hotel software. Problem number one: Online… Continue Reading The Future of Distribution Management (Part 1 of 2)
Guest Loyalty is Essential More than ever, creating loyalty through guest experience is essential to a hotel’s success formula. Without it, hospitality interlopers like alternative accommodation sites have potential to chip away at a property’s business mix, slowly eroding not just loyalty, but profits too. When a hotel operations platform, interoperability, data integration and… Continue Reading Integrating Hotel Technology and Improving Operations – Part 6
We all remember the massive credit card breaches at well-known national retailers over the last few years. These breaches were a public relations, financial, and legal nightmare, resulting in millions of dollars in lost sales and possible long-term brand damage. From a hospitality point of view, simply hoping that your hotel won’t be affected is… Continue Reading Help Improve Guest Security with Cloud-Based PMS Software
