What is the Best Hotel Distribution Channel Management Strategy?

In the hospitality industry, hotel distribution management can be defined as managing and updating certain information, such as room rates and availability, across all distribution channels. Distribution channels include anywhere the customer may go to view and book a hotel room, such as the actual hotel website or online travel agencies (OTAs) such as Expedia, [...]

By |2024-05-28T09:27:27-07:00September 9th, 2019|Distribution Management|

The Future of Distribution Management (Part 2 of 2)

Key Problems One of the biggest challenges to a hotelier’s bottom line is guest acquisition costs. As we discussed in part 1, the dominance of third-party online travel agency (OTA) sites has reinvented how many customers choose to book rooms. Yet, many hoteliers are still seeking to wean themselves completely off these sites that [...]

By |2019-02-13T16:44:16-07:00December 21st, 2018|Distribution Management, Cloud-based PMS, Guest Loyalty|

The Future of Distribution Management (Part 1 of 2)

More Efficiency It’s all about control. That is, regaining pricing power within the hospitality sector by using better, smarter, more efficient technology. For a long time, it was an exercise in futility, but these days the rise of cloud computing is making it a reality thanks to next-generation hotel software.   Problem number one: Online [...]

By |2019-02-13T16:44:09-07:00December 14th, 2018|Distribution Management, Cloud-based PMS, Guest Loyalty|

That Reservation Could be Costing You

One of the biggest challenges to a hotelier’s bottom line is guest acquisition costs. It’s why we’re seeing major hotel companies such as Hilton create ad campaigns designed to encourage customers to book direct. According to Forbes.com, third-party online travel agencies (OTAs) charge up to 30% in commission fees per reservation. For a room that [...]

By |2022-12-27T20:32:26-07:00April 17th, 2018|Distribution Management, Hospitality Industry Trends|

How to Prepare Your Hotel for the Coming Year

The new year is approaching and while your guests will be enjoying the last days of 2017 at your property, you might be spending that time planning for the coming year. From marketing strategies to revenue management, to new technologies and distribution partners, this is the time to make important decisions for 2018. So where [...]

By |2019-02-11T19:46:30-07:00December 12th, 2017|Distribution Management, Rate Management, Webinars|

New Year, New PMS

If you’re thinking about securing a new cloud-based property management system for 2018, now’s the time to act. By making the switch now, you may be in a great position to secure a full year’s worth of data come the end of 2018. That could be essential for your business. Use that data to help [...]

How to turn your OTA customers into loyal clients

Your most profitable guest is your most loyal customer. Though many hoteliers crave turning their OTA customers into clients, they simply don’t know how. We’re here to help you create more loyal, higher margin guests. Here’s our step by step guide of best practices that will help you turn those more expensive to acquire OTA [...]

What’s Your Channel Management Strategy? 

The industry calls it inventory. But for you, it’s your livelihood. So, selling all those hotel rooms as many nights of the year is an absolute must. Yet, figuring out the right mix of business for your specific hotels’ needs is a challenging puzzle. Simply figuring out what rooms to allocate to different potential revenue source is [...]

By |2019-02-13T16:38:28-07:00November 4th, 2016|Distribution Management|

What’s Your True Hotel Customer Acquisition Cost?  

What is Customer Acquisition Cost (CAC)? We know that you want to get reservations from as many sources as possible, but do you know how much you are making from each channel? That’s one thing many hoteliers simply do not understand. Yes, you may be putting out that same rates on different channels, but all [...]

By |2024-05-28T09:31:37-07:00October 27th, 2016|Distribution Management|

Your Customer is Changing. Here’s Why You Must Change Too.

The typical hotel customer is changing. Technology, social shifts and other consumer trends are combining to create a new class of customer; one that’s savvy, has increased expectations, and knows exactly what they want. To keep up, hoteliers must arm themselves with the latest strategies capitalizing on current and emerging hospitality trends. We know; you [...]

By |2019-02-13T16:38:09-07:00September 30th, 2016|Distribution Management, Cloud-based PMS|
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