mbatenic

About Megan Batenic

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So far Megan Batenic has created 26 blog entries.

What’s Trending in Hospitality

The hotel industry is in a state of constant change, though these days change feels like it's happening at an astounding rate. That's why at SkyTouch Technology they're looking to not only serve the needs of hoteliers today, but ensuring their system is flexible and adaptable to changes that have yet to be conceived. One [...]

By |2019-10-22T21:47:33+00:00October 23rd, 2019|Hospitality Industry Trends|

An Overview of Guest Messaging | Written by Whistle, Guest Messaging Software

In today's world, over 89% of consumers want to be able to connect with businesses through messaging. It comes as no surprise then, that hotel guests want to communicate to their hotel through messaging as well. Whether it's for arrival questions, the Wi-Fi password, or any other matter, Guest Messaging Platforms, like Whistle, are designed [...]

By |2019-10-15T22:15:48+00:00October 17th, 2019|Uncategorized, Hospitality Industry Trends|

Why Guest Experience is so Important

According to a study by McKinsey, 70% of buying experiences are based on how the customer feels they are being treated. With knowing that more than half of the customers coming into your hotel or many of your hotel properties are influenced by their experience, what are you doing to differentiate yourself? There are many [...]

By |2019-10-11T15:49:12+00:00October 11th, 2019|Guest Loyalty|

What is CRM?

Customer Relationship Management (CRM): a technology system that helps manage all of your company's relationships and interactions with current and future customers. CRM systems can help hoteliers stay connected with their customers before, during and after their visit to the property. They can also provide innovative insights to help drive business via customer relations and [...]

By |2019-09-25T16:04:49+00:00September 25th, 2019|Customer Relationship Management (CRM)|

What is Hotel Distribution Channel Management?

In the hospitality industry, hotel distribution management can be defined as managing and updating certain information, such as room rates and availability, across all distribution channels. Distribution channels include anywhere the customer may go to view and book a hotel room, such as the actual hotel website or online travel agencies (OTAs) such as Expedia, [...]

By |2019-09-09T22:04:06+00:00September 9th, 2019|Distribution Management|

Why is Rate Management Important?

Stressed worrying about adjusting rates based on continually changing market demand for any given night? With a powerful rate management tool incorporated into your hotel Property Management System (PMS), you can help eliminate stress through automatic rate setting and optimization. How? Through a 'Best Available Rate' (BAR) pricing strategy. A Best Available Rate pricing strategy [...]

By |2019-08-27T17:21:11+00:00August 28th, 2019|Revenue Management|

What is a Hotel PMS and why do I need one?

A Hotel Property Management System (PMS) is a crucial piece of technology that links hotel systems while seamlessly helping to manage hotel guests and a property's operations. A hotel PMS can be considered the heart of your hotel; without a current and up-to-date system, hoteliers can experience a downward spiral of operational inefficiency, poor guest [...]

By |2019-08-08T17:18:52+00:00August 9th, 2019|Cloud-based PMS|

Why The Importance of Personalization is Increasing

Personalized experiences are shaping the hospitality industry now more than ever before. Why is that? Because guest expectations have changed, and people are now seeking out an experience that's memorable and special that they can share with their friends and family. With 62% of online adults have chosen, recommended or paid more for a brand [...]

By |2019-07-12T15:30:17+00:00July 12th, 2019|Guest Loyalty|

What We Learned at HITEC 2019

It was a massively busy week last week as the tech side of the hotel industry assembled in Minneapolis for the latest edition of the Hospitality Industry Technology Exposition and Conference, commonly known as HITEC. Over here at SkyTouch Technology, we had a great time educating hoteliers on the latest advances in our cloud-based PMS [...]

By |2019-06-25T16:06:52+00:00June 25th, 2019|Hospitality Industry Trends|

The Mobile Movement and the Hotel PMS

When considering a hotel-based property management system, remember this rule: mobility equals freedom. Freedom for owners, freedom for operators, and even freedom for housekeepers and bookkeepers. That's because today's modern, cloud-based PMS leverages the latest technology that eliminates the need for premise-based systems by shifting everything to the internet. And that fundamental change opened the [...]

By |2019-06-10T18:30:34+00:00June 14th, 2019|Uncategorized, Cloud-based PMS|