Hotel property managers face a myriad of challenges in today’s fast-paced, constantly changing marketplace. Getting their arms around revenue management is one of them! As technology gets more sophisticated, it can be overwhelming to keep pace with the latest trends and tools in order to manage revenue effectively. The right cloud hotel PMS system can [...]
Hotels of all sizes are moving their legacy hotel property system to cloud hotel PMS (property management system). The industry has recognized that there is much to gain by making the move – with affordability, convenience, and flexibility among the key benefits. Yet whether a property has already migrated to the cloud or is still [...]
The October 2014 Lodging Conference is one of the hotel industry's premiere events for hotel owners, chain executives, and dealmakers. In addition to convening in Phoenix, Arizona, to rub elbows with each other and cover an array of hot topics, these industry movers and shakers will have the opportunity to preview the SkyTouch Hotel OS® [...]
It seems like everyone is up "in the cloud" or wanting to look for the best cloud based hotel PMS system these days. For hoteliers, this is more than hype. The cloud presents the hospitality industry with a revolutionary way of doing business better, more efficiently, and cost-effectively. But what questions should hoteliers ask in [...]
It seems like today's well-connected travelers literally have the world at their fingertips. With a touch or a click, they can easily access hotel pricing and availability to book on the spot. Enter Dynamic Rate Marketing (DRM). This next-generation marketing technique gives hoteliers the ability to adjust rates in real-time based on demand and availability, [...]
What motivates a potential guest to book a room at your hotel vs. your competitor's property? Interpreting this is the key to hospitality revenue management, a concept which has revolutionized the hotel industry. The consumer's ability to shop and compare room rates online has generated increased competition for price and value. Yet, thanks to modern [...]
SkyTouch TechnologyTM understands that your top priority as a hotelier is to your customers and your staff. We create a customized software solution so you can concentrate on what’s important. Don’t take our word for it- here we have Adam Hoaglund, General Manager from Sleep Inn, describe how SkyTouch Hotel OS (hotel PMS) has made [...]
Check out the first article in this series, Rate Management Today, Part 1: The Elusive BAR to learn why assessing and setting your best available rate is important. Then read on to see how SkyTouch can make it easy. Last time, we discussed the toughest part of hotel management today—setting your BAR—with property advocate, Andy, [...]
What’s the toughest part of hotel rate management today? Although they come from two separate departments, both Andy, a SkyTouch property advocate, and Chuck, a programmer and analyst, agreed the hardest thing to manage is: setting the perfect and elusive BAR—your best available rate. “It’s elusive,” said Andy, “only because of the bookings cycle. If [...]
Tips For Streamlining Daily Hotel Operations Running a hotel, resort, lodge, or hospitality business can be a difficult juggling act. And in a service oriented industry, where daily hotel operations are everything, it is essential that you create an atmosphere where profitability is maximized by booking revenues, social marketing, and enhancing the guest experience. Here [...]
