More Efficiency It’s all about control. That is, regaining pricing power within the hospitality sector by using better, smarter, more efficient technology. For a long time, it was an exercise in futility, but these days the rise of cloud computing is making it a reality thanks to next-generation hotel software. Problem number one: Online [...]
Are hotels and OTAs friends or foes? While they do rely on each other to compete in the hospitality marketspace, they’ve been waging an epic battle recently to win over guests. With both hotels and OTAs vying to control and evolve the guest experience, time will tell who will come out on top. Why hotels [...]
Industry News Flash: Amazon Enters the Hotel Distribution Arena One of the biggest industry disruptions in 2015 could potentially be the emergence of e-commerce giant Amazon as a hotel booking and distribution player. With Expedia, Priceline and other OTA powerhouses currently dominating the distribution landscape, analysts are expecting Amazon to really shake up the scene. [...]
Use Your Hotel PMS to Compete Globally Connecting guests with hotels used to be all about catchy advertising campaigns and splashy marketing promotions. In today’s competitive, mobile-drive hospitality marketplace, hotels need to ensure that their online presence helps drive bookings, both locally and on an international scale. If travelers can’t find a property online, they [...]
Leading research group STR’s Q3 findings indicate great news for hoteliers in the area of RevPAR (revenue per available room) growth, revealing an impressive 9.2% increase. The right cloud hotel PMS can play a significant role in helping hotels of all types achieve RevPAR growth. SkyTouch Technology recommends that hotels choose a PMS with the [...]
Fresh on the heels of announcing its recent SynXis CRS interface capability, SkyTouch Technology has accepted an invitation by Vantage Hospitality Group to appear at its upcoming International Educational Conference & Trade Show at the Hard Rock Hotel & Casino in Las Vegas, Dec. 8-12. As a preferred vendor, SkyTouch is one of a select [...]
Hotel property managers face a myriad of challenges in today’s fast-paced, constantly changing marketplace. Getting their arms around revenue management is one of them! As technology gets more sophisticated, it can be overwhelming to keep pace with the latest trends and tools in order to manage revenue effectively. The right cloud hotel PMS system can [...]
OTAs often get a bad rap, dismissed by some hoteliers as mere third-party “room peddlers.” However, the influence of OTAs has grown exponentially and hoteliers would be wise to realize that their value goes far beyond filling excess room inventory. A recent whitepaper on the influence of OTAs by PhoCusWright led SkyTouch Technology (cloud hotel [...]
Hotels of all sizes are moving their legacy hotel property system to cloud hotel PMS (property management system). The industry has recognized that there is much to gain by making the move – with affordability, convenience, and flexibility among the key benefits. Yet whether a property has already migrated to the cloud or is still [...]
Your hotel guests expect a seamless experience from your brand -- before they even set foot on-premise! It starts with the reservation process. Reservations are generally the most reliable revenue stream for hotels, impacting everything from cash flow to staffing to ROI. The right cloud-based hotel PMS can help deliver that positive end-user experience beginning [...]
