The benefits of property management systems are endless, especially in the hectic world of the hospitality industry. When you factor in that travelers visit up to 38 websites before even making a booking, you know that the benefits of modern hotel management software are essential. The future of the hotel industry depends on your [...]
Welcome to The Cloud. It’s an entirely new way of thinking about PMS software for hotels since this technology sets the stage for reinventing every aspect of the hotel management experience. OK, it’s not actually new, it just seems new. Cloud computing may be a relatively new entrant into the hospitality technology space, yet [...]
Call it the accidental boss. Born at the dawn of the computer age to digitize check-ins and calculate guest expenditures, the hotel property management system (PMS) started in earnest. In fact, it was hardly a PMS at all. These early systems were more akin to a series of not quite related Excel spreadsheets called into [...]
Hotels that are dedicated to providing great customer service devote a substantial amount of time and energy developing and cultivating their concierge services. The concierge desk provides valuable services to guests and can ensure that their stay is an overwhelmingly pleasant one, and in today’s digitally connected world, concierge desks must use hotel technology to [...]
The human trafficking crisis has burst into the American consciousness during the last few years. What was once happening in the shadows, and behind closed doors in places such as hotels, is now getting a bright spotlight shown on this catastrophe. And its making people act. The International Labour Organization estimates there are 40.3 million victims of [...]
GDPR at a glance By now you have probably heard about the new privacy law enacted by the European Union (EU) that took effect May 25, 2018. Called the General Data Protection Regulation (GDPR), the new law impacts those organizations based in the EU, and it also potentially applies to organizations outside the EU such [...]
There’s an old Latin adage “knowledge is power.” Though the phrase itself dates to early recorded history, it’s still as relevant today as ever. It’s especially true for the modern hotel business. It’s now possible to turn what was once invisible data into actionable insights from which to make smarter, more competitive decisions. In order [...]
One of the biggest challenges to a hotelier’s bottom line is guest acquisition costs. It’s why we’re seeing major hotel companies such as Hilton create ad campaigns designed to encourage customers to book direct. According to Forbes.com, third-party online travel agencies (OTAs) charge up to 30% in commission fees per reservation. For a room that [...]
Hotels are now charging guests more than ever before. But in many markets, new hotel construction is eating away at demand and lowering overall occupancy. That makes it more difficult to continue increasing rates at the same pace as the last several years. According to R. Mark Woodworth, Senior Managing Director of CBRE Hotels’ Americas [...]
Be warned. Not every hotel industry technology is long lasting. For every one that sticks, many more quickly fade into obscurity. Remember in-room fax machines? Keyboards for in-room TVs? Bathroom phones? When spending hard earned dollars, hoteliers must be sure their investment pays itself back many times over. Which can be tricky if you don’t [...]
