Your hotel guests expect a seamless experience from your brand — before they even set foot on-premise! It starts with the reservation process. Reservations are generally the most reliable revenue stream for hotels, impacting everything from cash flow to staffing to ROI. The right cloud-based hotel PMS can help deliver that positive end-user experience beginning with the reservation process all the way through check-out. Best-of-breed platforms such as the SkyTouch Hotel OS® (cloud hotel PMS) offer “all in one” functionality that enables hotel staff to process reservations with four very simple yet effective steps:

Step 1: Collect
Every reservation begins with the collection of essential “stay info” from guests. The SkyTouch Hotel OS enables hotel staff to capture and store guest information within an easy, centralized, secure location. With just a few simple clicks, hoteliers can enter key data in order to book and then track guest preferences for upcoming stays.

Step 2: Build
Once initial data has been entered, it’s time to gather more specifics in order to build out a robust guest profile. Select a cloud hotel PMS that aids your CMS (customer relationship management) efforts. The functionality should make it easy to document and access a guest’s every preference, whim, and wish during the reservation process and beyond.

Step 3: Set the BAR
The “Best Available Rate” (BAR) pricing strategy is another way the SkyTouch Hotels OS helps streamline the reservation process. With this feature, hotels gain the ability to quickly and easily check market conditions and availability in order to set the most competitive pricing. In addition to strategically setting pricing, the PMS should further simplify the booking process by helping hotels manage restrictions and online inventory from one login vs. multiple login/websites.

Step 4: Complete
We’ve reached the fourth and final step! Reservations can now be easily entered and payment can be safely captured utilizing the SkyTouch Hotel OS full-featured hotel PMS functionality. With security a paramount factor, the Hotel OS is fully PCI compliant and utilizes 24/7/365 monitoring in order to safeguard customer data. With all details safely entered, the hotel can now electronically confirm the reservation and retain each guest’s information for future bookings.

Invest in a cloud-based hotel PMS in order to ensure a simple and seamless 4-step reservation process between your hotel staff and guests. For more information about the SkyTouch Hotel OS platform, contact https://skytouchtechnology.com/contact.aspx