How to Enhance Guest Satisfaction During the Busiest Time of Year
Summer is here—and with it comes full rooms, packed lobbies, and guests ready to make the most of their vacations. For boutique hotels, this season is a golden opportunity to shine. But with higher occupancy comes higher expectations. So how can you keep operations running smoothly while still delivering the personalized service your guests love?
Let’s explore a few ways to use your hotel property management system (PMS) to create seamless, memorable stays all summer long.
Speed Up Check-In Without Losing the Personal Touch
Nobody wants to start their vacation in a long line. Digital check-in tools can help guests breeze through arrival—whether they’re checking in from their phone or a tablet at the front desk. This not only reduces wait times but also gives your team more time to greet guests warmly and answer questions.
Bonus: Going paperless can also cut down on clutter and save money on printing costs. Learn how check-in solutions, like SkyTouch GT, can streamline your front desk operations.
Use Guest Data to Personalize Stays
Even when your hotel is at full capacity, guests still want to feel seen. A good PMS lets you track preferences like room types, special occasions, or even favorite snacks. Use that info to surprise and delight—like offering a room with a view for a returning guest or recommending a local wine bar based on past feedback.
These small touches go a long way in turning first-time visitors into loyal fans.
Connect the Tools That Make Your Life Easier
Summer is not the time to be juggling disconnected systems. Many modern hotel property management systems offer integrations with tools like mobile key apps, guest messaging platforms, and revenue management software. When your tech stack works together, your team can focus less on logistics and more on hospitality.
Think of it as building a behind-the-scenes dream team that keeps everything running smoothly.
Turn Summer Guests into Long-Term Loyalty
The guest experience doesn’t end at checkout. Use your PMS to follow up with personalized thank-you emails, request reviews, or offer return-guest discounts. A thoughtful post-stay touchpoint can turn a great summer trip into a repeat booking for fall or winter.
Deliver More, Stress Less This Summer
Summer is busy—but it doesn’t have to be chaotic. With the right systems and strategies in place, boutique hotels can deliver the kind of high-touch, high-efficiency experience that today’s travelers crave. Focus on what matters most: making every guest feel welcome, cared for, and excited to come back.
