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A strong economy is causing an uptick in business travel, which, of course, is great news for the hospitality industry. About half of business travelers made 10 or more trips in 2013, with that number expected to steadily increase. But exactly what makes the business traveler tick? How can hotel managers anticipate their wants and… Continue Reading Four Surprising Habits of Hotel Business Travelers
Randle will implement his proven methods in the technology delivery process for SkyTouch Technology’s SaaS and mobile offerings. Phoenix, Arizona (PRWEB) September 04, 2014 SkyTouch Technology, provider of the most widely used cloud-based property and rate management platform, with more than 5,700 successful installations in hotels worldwide, is pleased to welcome Steve Randle as its… Continue Reading New VP of Technology To Lead Advancements of SkyTouch OS Hotel Platform
It seems like today's well-connected travelers literally have the world at their fingertips. With a touch or a click, they can easily access hotel pricing and availability to book on the spot. Enter Dynamic Rate Marketing (DRM). This next-generation marketing technique gives hoteliers the ability to adjust rates in real-time based on demand and availability,… Continue Reading What Can Dynamic Rate Marketing Do For Hoteliers And Travel?
What motivates a potential guest to book a room at your hotel vs. your competitor's property? Interpreting this is the key to hospitality revenue management, a concept which has revolutionized the hotel industry. The consumer's ability to shop and compare room rates online has generated increased competition for price and value. Yet, thanks to modern… Continue Reading Hospitality Revenue Management: 3 Keys to Improving your Hotel’s Bottom Line
These days, hospitality and social media go hand in hand. When implemented effectively, social media not only keeps the buzz going about your brand, it also keeps guests coming back – to your "page" and your property – for more! Who's doing it right when it comes to social media marketing? Hotels of all sizes… Continue Reading Hotel Marketing Part 3: We “Like” These Best Practices In Hotel Social Media
Social media is on the rise in the hospitality industry! With good reason. It has become both a powerful marketing tool to engage with customers as well as a barometer for gauging their preferences and satisfaction. Whether your brand already has an established social media presence or is still finding its voice in the Twittersphere… Continue Reading Hotel Marketing Pt. Two- 3 Ways Your Hotel Should Be Using Social Media NOW!
Hotel Industry Innovator Jacob Buckstead, Vice President of Client Partnerships for SkyTouch, Leads Global Focus Phoenix, Arizona (PRWEB) August 22, 2014 SkyTouch Technology, provider of the most widely used, cloud-based property management system with more than 5,600 successful installations in hotels worldwide, is furthering its expansion beyond North America. To lead this international growth initiative,… Continue Reading SkyTouch Positions Itself For International Growth
What is one of the biggest sources of direct revenue for hotels? The answer may surprise hotel managers… word of mouth! In today's digital age, the real measure of ROI boils down to how often guests are sharing information about your hotel with their "friends" and "followers" on prevalent social media channels such as Facebook,… Continue Reading Hotel Marketing: “Follow” These Social Media Stats To Gain ROI
August 21, 2014 CFO.COM You may have a crack research-and-development team, but that doesn’t mean it should be the company’s only source of innovation. Indeed, the pipeline of ideas likely will gush more bountifully if you find ways to stimulate everyone’s creativity. One business taking that notion to heart, and then some, is SkyTouch Technology,… Continue Reading Let the Innovation Games Begin
Part 3: Hoteliers: Digital innovations in Hospitality Technology to help hoteliers work smarter, more efficiently Digital innovations in hospitality technology are taking the hotel industry to the next level, dramatically impacting the ways hotels attract and engage guests. But how are the latest technologies benefiting hoteliers themselves? In a variety of game-changing ways that are… Continue Reading Digital Innovations In Hospitality- The Finale: Part 3
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