Missed our Employee Retention Webinar? Watch the Video Today
Turnover rates in the hotel are just nightmarish. It’s such a massive problem that some hotels find they’re replacing more people every year than there are jobs in the hotel. It’s a crazy situation that has the entire industry perplexed. And it’s costing everyone a lot of time and money. [...]
What’s Your Channel Management Strategy?
The industry calls it inventory. But for you, it’s your livelihood. So, selling all those hotel rooms as many nights of the year is an absolute must. Yet, figuring out the right mix of business for your specific hotels’ needs is a challenging puzzle. Simply figuring out what rooms to allocate to [...]
What’s Your True Hotel Customer Acquisition Cost?
What is Customer Acquisition Cost (CAC)? We know that you want to get reservations from as many sources as possible, but do you know how much you are making from each channel? That’s one thing many hoteliers simply do not understand. Yes, you may be putting out that same rates [...]
5 Critical Technology Trends You Need To Know About Now
The hotel industry is in the midst of a technology revolution. And it’s changing everything we know about how we run hotels and service guests. Though it’s a future fraught with challenges, it’s also one chockablock of opportunity. It’s simply a matter of understanding the trends and preparing how to [...]
The 4 Big Lessons from this Year’s Lodging Conference
Lodging Conference Lessons Each fall, the Lodging Conference is always one of the most interesting and dynamic hotel industry events of the year. This year, many influential executives, owners and developers were in attendance and a record 1,800 people attended the Conference. Here are some of the key takeaways from [...]
Your Customer is Changing. Here’s Why You Must Change Too.
The typical hotel customer is changing. Technology, social shifts and other consumer trends are combining to create a new class of customer; one that’s savvy, has increased expectations, and knows exactly what they want. To keep up, hoteliers must arm themselves with the latest strategies capitalizing on current and emerging [...]
The Top 5 Lodging Business Trends and How to Leverage Them
The hotel industry is a forever morphing beast. Fads come and go – think, computer keyboards for hotel room TVs – and that sometimes costs hotel owners a lot of money for little payback. But there are changes in this business expected to be long term trends. Trends that we [...]
How to Improve the Hotel Guest Experience
The hotel business needs human connection more than ever. As society continues to become more and more powered by technology, there’s a big risk of losing the personal element that’s defined hospitality for millennia. It doesn’t have to be that way. But you must approach this new era strategically. The [...]
Stop wasting more time than necessary training employees
Did you know that according to the Bureau of Labor Statistics, the average employee turnover rate for the hospitality industry was 6.3% in May and 6.0% in June? If that trend were to continue, that would be an annualized percentage of 73.8%. When compared to the 3.45% turnover rate for the [...]
Still setting rates manually? Find out how much you could save by kicking it into autopilot
The days of continually setting rates manually are over. Both costly and time consuming, setting rates by hand is not only outdated, but prone to human error. Imagine the savings you can create by eliminating all those people hours changing rates up and down across myriad channels. Plus, automatic rate [...]
Falling worker productivity affecting hotel revenues
Overall U.S. worker productivity is falling. A new Wall Street Journal (WSJ) article says employers are paying their staff more and getting less in return. The WSJ article cites an August 9th U.S. Labor Department report, which found that worker productivity is down for the 12th month in a row! Read the [...]
How the Micros data breach shows how a cloud based PMS may help
This week, Oracle notified its customers that it had detected malicious code in certain legacy MICROS systems. With data breaches making big headlines over the past several years, the threat of stolen data remains real for individuals and the hotels they share their consumer information with. In fact, 42% of hoteliers identified [...]
How Millennials are Embracing the Next Generation of Hotel Technology
The millennial generation is set to take over as the most influential generation in American history. According to the U.S. Census Bureau, there are more millennials than there were Baby Boomers. With such high numbers, it’s inevitable society will bend to meet the needs and desires of such a large [...]
Improve your Hotel’s Revenue with a Best Available Rate Strategy
Before meaningful hospitality software, property owners would rarely reset rates. The common approach of set it and forget was dominant. That meant a guestroom was generally priced the same for an extended period of time, such as the entire season or year, with little consideration given to demand trends. For [...]
How Employee Turnover May Be Affecting your Profits and What to do About it
Employees are your most valuable asset and should be treated accordingly. Yet employee turnover is still a pervasive industry issue that’s costly and time-consuming. Did you know that according to a recent Bureau of Labor Statistics report, the turnover rate in the U.S. hospitality segment rose from 66.7% in 2014 to 72.1% in 2015? That’s [...]